Welcome to
"The Business of Thinking"

“The Business of Thinking” is the only podcast that gives ambitious leaders evidence-based psychological strategies for peak performance, decision-making, and resilience.

Are you a founder, CEO, or senior executive struggling with decision fatigue, stress, or imposter syndrome? You're not alone. The challenges of modern leadership are primarily psychological. Join Richard Reid, organisational psychologist and leadership coach, as he cuts through the noise to deliver actionable mental models from psychology and behavioural science. In 30-45 minute deep-dives and conversations with global experts, you'll learn how to master the inner game of leadership, build resilient teams, and leverage your mind for competitive advantage.

In every episode you will:

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Discover the hidden cognitive biases sabotaging your strategic decisions.

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Learn to build psychological safety in your team for innovation and high trust.

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Find out the evidence-based secrets to sustained resilience without burnout.

Stop managing your business. Start mastering your mind.

Want the actionable takeaways and resources mentioned in the episodes? Find show notes, guest links, and Richard’s Leadership Psychology Toolkit at:

How to Apply

Being a guest on The Business of Thinking is an unforgettable opportunity to inspire others while showcasing your expertise. To apply, please complete the form :

Selections will be based on the uniqueness of your story, alignment with the podcast's themes, and the potential value your insights bring to our business professionals audience.

Stay Tuned

Coming Soon! We will be reviewing applications on a rolling basis, and you can expect to hear from us within 7 days of submitting your application.

The Business of Thinking  is set to launch soon, bringing intimate, impactful, and inspiring conversations straight to your ears. Keep an eye out for updates, and do not forget to follow us on social media to be the first to listen to our premiere episode.

Get ready to move past the surface and into the depths of the human experience with Richard Reid.

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Learn about the 7 Psychological Levers, or high performing leaders, and how you can improve yours.

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